my(PR)palette
Blog URL http://www.martinspalette.blogspot.com
Located Toronto, Ontario Canada
Tags Public relations, PR, blogging, social media, Palette PR, Martin Waxman, Twitter, communications, Toronto
Thoughts on PR, media, blogging and other things social.
Latest Blog Posts
- Poppy Day (revisited) on Nov 11, 2009 in Remembrance Day
Every November 11, I think of my dad, a WWII veteran and a man with a supreme joy for life. He always shared his wisdom, ideals and opinions (often without being asked), but kept the horror of his war experience to himself. He passed away over nine...
- Introducing my social media class on Nov 8, 2009 in gift blog social media McMaster course blogging Twitter Martin Waxman
Well, the social media for PR course I'm teaching at McMaster University is half over (hard to believe) and the students are busy working on their blogs. I'd like to take this opportunity to introduce and welcome them to the online community.
- Are Canadian media responsible for spreading viral news? on Nov 4, 2009 in Canada Martin Waxman media H1N1
You can't pick up a Canadian newspaper, listen to radio or watch TV without hearing about H1N1, the vaccination process, supply issues, lineups...But the story doesn't seem to have the same intensity in the U.S. It wasn't even mentioned in Conan O'...
- Musings on meshmarketing on Oct 29, 2009 in gift blog social media MeshMarketing Martin Waxman PR
Last week, I attended meshmarketing - a one-day gathering in Toronto highlighting social media case studies and best practices.The event took place at CiRCA, a Toronto nightclub. And I have to say, I wasn't ready for the stanchions, bouncer attitude...
- Fixing what's broken between journalism and PR on Oct 13, 2009 in Inside PR Martin Waxman working media PR
On Inside PR #173, my '-30-' comment, the short POV remarks we're using to end the show, dealt with a few of the things we need to do to start fixing the pretty much broken relationship between journalism and PR.This is something that must be done.
- CPRS Toronto gets connected on Oct 10, 2009 in gift blog CPRS Toronto social media Martin Waxman PR
As many of you know, I'm the president of CPRS Toronto and, if you're in the city, I'd encourage you to attend our first fall professional development event.It's a panel discussion on October 15 called 'Get Connected: Building Virtual Relationships t...
- To tell or not to tell... on Oct 9, 2009 in social media blogging Martin Waxman media PR
That seems to be the question these days. It follows on changes to the FTC's rules requiring, among other things, that bloggers to disclose if they've received product samples for review.There's been a lot of discussion on the subject in the blogosph...




