Marketing and New Media Blog
Blog URL http://www.rossfattori.com
Located Willow Beach, Ontario Canada
Tags Social Media, Marketing, Copywriting, Advertising, Advertising Trends, Networking, Conventional media, Marketing strategy, Communications
Blog about marketing, new media and business trends.
Latest Blog Posts
- Drudge Manifesto still relevant today on Nov 20, 2009 in Marketing Breaking news Consumer technology trends Corporate communications Drudge Report Journalism Matt Drudge Media Media pioneers Online reporting Publishing
I’ve just finished reading Drudge Manifesto, a book by Matt Drudge (New American Library), published in 2000. Okay, it’s 10 years on, but many of the issues in the book are still relevant and discussed today. For those who’ve never heard of Mat...
- Toronto high school first to supply students with electronic reading devices on Nov 18, 2009 in Internet marketing Blyth Academy Classroom teaching Consumer technology trends E-books Internet content Mobile reading devices Pearson Canada Publishing Sony Reader
Yesterday, Amazon.com received a ton of press coverage with the announcement that its Kindle 2 mobile reading device is now available in Canada. But a far more interesting story regarding mobile reading technology hardly received any coverage at all,...
- 10 simple rules to empower your writing on Nov 17, 2009 in Marketing Editing Improve your writing Public relations Writing well
Examples of poor writing abound in modern daily life. Newspapers, magazines and websites are overflowing with tired clichés and hackneyed phrases. Even PR firms and marketing departments routinely publish documents that are downright boring, confusi...
- Hyundai wins Ad Age’s Marketer of the Year on Nov 13, 2009 in Automotive marketing Ad Age Hyundai Marketer of the Year Recession advertising Super Bowl ads TV advertising
Readers of Ad Age have voted Hyundai “Marketer of the Year,” beating out heavyweights such as McDonald’s, Amazon and Walmart In a lengthy and engaging article about Hyundai’s surge in popularity and improved performance, Ad Age talks about...
- Canada Remembers on Nov 12, 2009 in Marketing
Most Commented PostsNovember 3, 2009 -- Advertising Standards Canada says ‘no’ to unsafe car adsJune 26, 2009 -- Michael J...
- First impressions often don’t lie, study says on Nov 10, 2009 in Marketing First impressions Marketing research Oscar Wilde Psychology Sonoma State University University of Texas at Austin
Researchers at Sonoma State University and the University of Texas at Austin have concluded that first impressions really do matter in determining personality traits. In a study to be published in the December 10 issue of Personality and Social Psych...
- NASCAR ads racing to the silver screen on Nov 10, 2009 in Marketing Auto racing Automotive marketing Corporate image Ford movie theatre advertising Nascar Sports marketing Visa
The National Association for Stock Car Auto Racing (NASCAR) has inked a three-year deal with Screenvision, a company that delivers ads for movie screens across the U.S. According to Forbes, this is a first for NASCAR and it’s Screenvision’s “la...
